How to Cite a Brochure in APA Style | Format & Examples

Brochures and pamphlets fall under “gray literature” in APA Style, meaning they’re cited in a similar format to reports.

List the author (usually an organization rather than an individual), the year of publication, the title in italics, “Brochure” (or “Pamphlet”) in square brackets, and the name of the publisher. Omit the publisher name if it was already listed as author.

APA format Organization Name. (Year). Title [Brochure or Pamphlet]. Publisher.
APA reference entry California University of Pennsylvania. (2010). Campus map and visitor guide [Brochure].
APA in-text citation (California University of Pennsylvania, 2010)

How to cite a brochure accessed online

If the brochure was accessed online (e.g., as a PDF), the format is the same except that you should include a URL linking to it at the end.

APA format Organization Name. (Year). Title [Brochure or Pamphlet]. Publisher. URL
APA reference entry Museum of Modern Art. (2004). Projects 81: Jean Shin [Brochure]. https://www.moma.org/d/pdfs/W1siZiIsIjIwMTYvMDcvMjkvM3h6ajlsbWNtaF9wcm9qZWN0czgxX2Jyb2NodXJlLnBkZiJdXQ/projects81_brochure.pdf?sha=f2f2e81f2cbf0514
APA in-text citation (Museum of Modern Art, 2004)

Sources in this article

We strongly encourage students to use sources in their work. You can cite our article (APA Style) or take a deep dive into the articles below.

This Scribbr article

Caulfield, J. (June 16, 2022). How to Cite a Brochure in APA Style | Format & Examples. Scribbr. Retrieved October 17, 2022, from https://www.scribbr.com/apa-examples/brochure/

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Jack Caulfield

Jack is a Brit based in Amsterdam, with an MA in comparative literature. He writes for Scribbr and reads a lot of books in his spare time.